How to Position Your CAS Practice for Growth

 

More and more CPA firms are building Client Accounting Services (CAS) practices: AICPA figures show the CAS service line growing by 12% to 15% per year, compared to a 5% median growth rate for CPA firms, and 76% of CPA firms either planning to or have a CAS group.

The hurdles to building a CAS practice can be formidable, especially when potential clients are in a cost-cutting mode and don't understand the value of CAS. But when a CAS practice is built the right way, incorporating the right strategies and tech-enabled services can boost the firm's profits and set its clients up for success.

 

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